ROYALTY FREE ROOFING
The $35M roofing
operating system.
Built inside our own $10M/yr roofing company, now installed inside yours. 40% close rate. 10-day sold-to-collected. 56% gross margins. Not theory, actual numbers from a real roofing business you can plug into yours.
No fluff. Just proven strategies from the trenches.
THE OWNER'S DILEMMA
You didn't build this company
TO BABYSIT IT.
Most $1M+ roofing owners hit the same wall: every time they try to grow, something breaks. Bad hires. Wasted marketing spend. Production delays. The business can't run without them. And franchising means handing over 7% forever just to rent someone else's playbook.
UNPREDICTABLE LEADS
Some weeks the phone won't stop. Most it barely rings. And when leads do come in, you can't say which channel actually produced the buyer — so you can't double down on what's working or cut what isn't.
Every hire is a coin flip
Hire a salesperson. Cross your fingers. Three months later you've either found a unicorn — or you're $30K and a quarter of opportunity in the hole. Without a system, the result lives or dies with the personality.
Jobs run long. Cash runs late.
The 3-day job becomes a 6-day job. Materials over-ordered, crew waiting around. Then 30 days of chasing the customer for the final check. Every job costs more than the bid said — and pays later than you planned.
SYSTEM BLUEPRINT
THE ROYALTY FREE
SYSTEM
10+ playbooks. 80+ modules. The complete operating model from a $35M roofing company — built, proven, and ready to install..
LEADS THAT CONVERT
Marketing, Inside Sales, and Sales — fully built. Tracked lead flow from every channel. Pre-qualified appointments before reps ever leave the driveway. New reps closing at 30%+ in month one.
OPERATIONS THAT PROTECT MARGIN
Production, Reporting, and the Profit Spark CRM — the whole back office. 10-day sold-to-collected as a standard. 55%+ gross margin held. One dashboard, every number, every Monday.
A TEAM YOU CAN STEP AWAY FROM
Recruiting (CruitLogic), Hiring, VA, and Owner Financials. A-players assessed and delivered weekly. A self-managing operation where the owner steps OUT of the daily grind.
THE DIFFERENCE
BUILT FOR THE
TRENCHES
Most roofing programs are courses. Or coaching. Or theory dressed up as a system. This isn't any of those.
Not a course. An operating system.
Every playbook, system, and tool was built running our own $35M roofing company — not in a classroom. You don't learn it. You install it.
CRM + recruiting platform included.
Profit Spark CRM and CruitLogic (sales assessment + video interviewing) — both built in. Most programs charge thousands separately. We hand them to you.
12-month money-back guarantee.
Implement the systems. Add at least 4 sales in your first 12 months. Or refund every dollar — no clauses, no excuses.
Built by operators, not gurus.
We're not teaching what we read in a book. We're handing you the exact systems running a real $10M/yr roofing company today.
BUILT FROM REAL REVENUE
OUR OWN
Numbers
$10M+
/ yr
Current annual revenue. $35M+ lifetime. Built one job at a time — same way yours will be.
MIKE T.
APEX ROOFING
40%
Close
Team average close rate. New reps hit 30% in month one. The system carries the work, not the personality.
SARAH L.
ELITE EXTERIORS
10 days
Collected
Sold → installed → collected. Cash flow that doesn't strangle the business.
JASON R.
SUMMIT ROOFING
12-MONTH GUARANTEE
READY TO INSTALL THE SYSTEM?
Book a 15-minute discovery call. No pitch, no pressure — just a conversation about your business and a walkthrough of how the operating system would install inside it. Then you decide what's next.
12-Month Guarantee · 4 Added Sales Or Refund · No Long-Term Contract
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